तुम्हारी यह आँख मिचोली अच्छी लगती है,

तुम्हारा यह हँसना और अचानक सिमट जाना भी अच्छा लगता है.

तुम्हारा यह मुस्कुराते हुए सारे गम सहना,

और फिर धूल मानिंद उन्हे झटक के आगे बढ़ जाना

अच्छा लगता है.

जब कभी टूट के हारने लगता हूँ,

तुम्हे देख के उठ जाता हूँ, जुनूनी हो जाता हूं.

तुमसे कुछ बातें कहनी है, शुक्रिया कहना है तुम्हें.

तुमसे कुछ बातें कहनी हैं ए, ज़िंदगी

या शायद हर एक बात को,

लगता है एक अरसा हो गया|

वो तेरी मेरी पहली मुलाकात को,

नये नये से बने हमारे ताल्लुक़ात को, लगता है एक अरसा हो गया|

सब कुछ नया है, एक दम ताज़ा….

लेकिन फिर भी लगता है एक अरसा हो गया

तुम मैं हो, या शायद एक परच्छाई हो.

मुझसे क्या एक वादा हो, तुम मेरा सबसे अटूट इरादा हो,

तुम मेरे खुश रहने का बहाना हो, मेरा सबसे खूबसूरत गाना हो.

ख्वाब हो तुम, या शायद सच्चाई हो..

जीने की चाहत हो तुम, कठिन वक़्त में मेरी राहत हो तुम.

वंदना हो तुम मेरी, नहीं बंदिनी हो तुम मेरी,

खुदाई हो तुम मेरी, तुम मेरा सब कुछ हो.

शुक्रा है उसका, की तुम हो, सच मुच हो!

ख्वाब नही तुम, तुम मेरी सच्चाई हो.

कुछ किसी के बुने हुए हैं ,कुछ उनके अपने हैं|

कोई अपने दिल की सुनता है, कोई किसी और का कहा मानता है|

किसी को कुछ खबर नही, कोई सब कुछ जानता है|

मैं ज़्यादा नही जानता, लेकिन एक गुज़ारिश है, की आप सब कहें….

यह एक ज़िंदगी है..इसे हम अपनीं मर्ज़ी से जीएँगे,

अगली वाली में, दिल ने कहा तो औरों का कहा भी सुन लेंगे|

जगे हैं अरमान और चाहतों की बारिश है|

हर वो जवाब है, जिनके  मन में उठे सवालात हैं,

खुश है मन और बहुत ही खूबसूरत जस्बात हैं|

ना गीत है यह और ना ही फसाना है,

यह तो दोस्त तुझे याद करने का एक बहाना है|

उपर देखा तो लगा की वो मुझ पे मेहरबान है,

तुझपे मेरे यार मेरी सारी ज़िंदगी कुर्बान है|

With this new joke of mine, I picked up my phone to wish “happy new year” to a friend of mine (following the recent suite, credits at the end of the post ) and cracked this one to her.  She being a she, laughed at it and then gave me a piece of her mind for being so pessimistic. I still didn’t get the point then. However while I was thinking about it, I realized that she was right. I may not win a Nobel prize or not even get close to it, this New year still gives me an opportunity to make some resolutions, to change myself (or atleast try to), to pick some good skills or something. This atleast gives me a chance to think about doing things that I haven’t been able to do and work towards them. Thanks friend.

Ergo, here goes my resolution list with KPIs attached to each of them:

1. Get up at 7 am on weekdays.
2. Read two books a month.
3. Blog twice a month, either @lemmewrite@wordpress.com or @nihitnirmal.com
4. Do monthly check on my expenses. Its alright to spend money, but its not to waste money
5. Will have my breakfast on all weekdays. Can’t screw up my sleep on weekends, sorry Good Health
6. Will dedicate 30 mins everyday (on weekdays) to Yoga/Meditation/Workouts
7. Not watch more than 3 episodes of FRIENDS a week. (This is a toughie)
8. Not make “too much” fun of my friends. (Well this one comes without a KPI)

I guess, that would be all for 2010.  Now the credits, I thank you Sneha for this. (Lets not get into any controversy for the inspiration/adaptation/IPR stuff).

कुछ कशिश है अनखुली सी, कुछ ख्वाहिश है थोड़ी जगी सी.

कुछ सोच के मॅन मुस्कुराता है, कभी खड़ा खुद पे ही इतराता है.

कुछ ख्वाब हैं अनदेखे से, कुछ वादे अनकहे से.

कभी सोचते सोचते थक जाता है, कभी किसी बात से सकपकाता है.

कभी सब पाने को मंन करता है, कभी दिल कहता है चले जाने दो.

कभी कोई बहुत लुभाता है, कभी बस यूँ ही गुस्सा आता है.

कुछ ख्वाब हैं अनदेखे से, कुछ वादे अनकहे से.

With all due respect to the Eric Pietersons and Avinash Kaushiks of Web Analytics, this is an humble attempt to look deeper into exit and bounce rates, and this Quit Rate thing was just incidental .I so much wanted to call it ‘Nihit’s Alpha’ or Nihit’s dual core Model , neverthelss, Quit Rate is not bad at all

Bounce rate, by definition is the percentage of single-page visits or visits in which the person left your site from the entrance (landing) page. Exit rate on the other hand is “Exit Rate is the percentage of visitors that leave site from a given page based on the number of visits to that page“.

So, now if you see a sudden increase in the bounce rate, do you have a problem in hand . Yes, you sure have one…but what is it?

Let’s try to find it out.

But before that, one more time, for my sake ,let us recall some definitions:

Bounce rate= Bounce/Entrances where; entrances are direct landings to the page and out of those the ones you right away quit are bounces.

Exit rate = Exits/Page Views; no big deal here.

Now, Page Views = Entrances + Non entry visits as well

and Exits = Bounces + Non bounce exits.

So Quit Rate will be = Non entry visits (Page views – Entrances)/Non bounce exits (Exits – Bounces).

Hmm.. damn the formula but what the hell does it represent?

Good question, well…it gives you the rate of people who have ‘Quit’ the given page out of all the people who came on to this page from some or the other page of your site. So if you see a jump in this like the one you saw for Bounce rate….Yes we have a problem with your page. However if this is pretty much in shape, the problem is not with your PAGE but with the TRAFFIC. i.e., your page is good for the internal traffic but the external traffic is not good. In this case, possibly your Online Marketing team needs to spruce up their efforts to bring a better traffic.

Apart from this, there is a larger message here. It is that these numbers (Web Analytics’) make little sense when you look at them individually, however they weave a b’ful story once seen in tandem.

Special thanks to Swaroop in helping me come out with this analysis.

Recall the last time when you thought that if I would get this ONE thing I would need nothing more. Has it happened to you that you felt that this job, this girl or boy, this prize is THE thing I have been waiting for, and it would bring in all the happiness? Now as you have survived that, having got it or not got it; does it still continue to make any difference? If you have got that has it stopped you to crave for more and if you could not get it has the world ceased to exist?

These all may seem simple to you but despite the fact that we know it don’t we forget it at just the right time . So next time before you get worried or tensed, just think if it would be worth all your agony six months or one year down the line. May be not… and we all will realise that the ultimate aim of human being is to be HAPPY.